Breakfast that’s ready before you are.
Creamy overnight oats in six properly indulgent flavours — from Dutch Apple Pie to Mocha and Salted Chocolate. Made with real ingredients you can actually see and taste. Just add milk tonight; shake and drink tomorrow morning.
Free to join. No card, no charge, no commitment today.
You don’t skip breakfast because you don’t care
You skip it because at 7:15am, 10 spare minutes is a luxury. You need something you can grab in 30 seconds, which isn’t the breakfast you’re meant to have. So it’s coffee now, something to kick hunger at 10:30, and another promise to sort breakfast out next week.
Nearly 40% of UK breakfast eaters say they often skip breakfast — and among 16–34-year-olds, it’s more than half. When that many people have the same problem, it probably isn’t a lack of discipline. The problem is the format.
Good, honest oats.
Not a powder pretending to be breakfast. Tip a pack out and you can see what you’re eating: wholegrain oats, chia, ground flaxseed and the ingredients that make each flavour what it is — dark chocolate, coffee, apple, raisins, stroopwafel or speculoos. Yes, there’s whey protein in the mix too. That’s how we get to 20g. But the product still starts with proper food.
I like mine thick, so I use around 150ml of milk. Prefer it looser? Try 200ml. Either way, it’s filling, creamy and genuinely oaty — a breakfast you can drink, not a chalky powdered shake.
20g protein per serving. More than three medium eggs — before you’ve added the milk. Add 200ml of semi-skimmed and you’re closer to 30g.
Tonight — milk, oats, shake
Pour 150–200ml of whatever milk you drink into the shaker, tip in one Oatmore pack, give it a quick shake and put it in the fridge. About a minute, start to finish.
Overnight — or 6+ hours
While you sleep, the oats soften, absorb the milk and the whole thing thickens. No cooking. No blender. Your fridge does the work.
Morning — grab, shake, go
Give it one more shake, take it with you and drink it cold. No spoon and no morning prep.
One minute tonight. 30 seconds tomorrow morning.
That’s it. Your breakfast is waiting before you even wake up.
See exactly how it goes from pack to breakfast.
All 6 flavours. One shaker. £8.99.
Our first tasting kit: six servings, one of every flavour, plus the shaker — yours to keep.
This is a waitlist, not an order. No card and no charge today. When the first tasting kits are ready, we’ll email you a code that unlocks the £8.99 early-bird price. Sound good? Be quick, because we only have a limited number of first-batch kits at this price and we’d love you to have one.
Join the waitlist — £8.99 early bird →Six flavours. One pack of each.
Mocha
Freeze-dried coffee, cocoa and real dark-chocolate vermicelli. Rich, roasty and properly chocolatey.
Salted Chocolate
Dark chocolate drops, cocoa and just enough sea salt to pull the chocolate forward.
Apple Cinnamon
Freeze-dried apple, dried apple pieces and cinnamon — fresh, fruity and gently spiced.
Stroopwafel
Real stroopwafel pieces, caramel and all, folded straight through the oats.
Dutch Apple Pie
Apple, raisins, cinnamon and stroopwafel pieces — our Dutch take on apple pie for breakfast.
Speculoos
Caramelised spiced speculoos, crushed through the oats for that unmistakable biscuit flavour.
What’s in it (and what isn’t)
Three types of fibre
Oats, chia and ground flaxseed in every pack.
Wholegrain oats
Wholegrain oats packed with fibre and antioxidants.
Nothing artificial
No artificial colours. No artificial flavours. No artificial sweeteners.
Food, not formula
Whey protein helps us reach 20g, but the product starts with oats and recognisable food ingredients — not a smooth powder blend.
Versus what you actually do at 7:15
Oatmore waiting in your fridge: about 30 seconds in the morning · 20g protein · No spoon. Now the usual alternatives.
Coffee and nothing
0 minutes · Energy spikes · Still no breakfast
Fast, free and familiar. It just doesn’t solve the breakfast problem.
The café pastry
~10 minutes with the queue · £4-5 · Sugar crashes
Convenient once you get there. Less convenient when the queue is the thing making you late.
A protein shake
~2 minutes · Around £2 · Chalky aftertaste
Great if protein is the whole brief. Less convincing if you actually want breakfast.
Homemade overnight oats
5–10 minutes prep · About £0.40–£0.70 · Kitchen clean up
Cheaper? Absolutely. The question is whether you want to shop, portion and prep it regularly.
Swipe for the rest →
Help me get the flavours right
I’m trying to build Oatmore into a small family-run business with a simple idea behind it: make it easier for busy people to eat a proper breakfast, without turning breakfast into another job on the morning to-do list.
That means taking the harder route with the product. We start with oats, chia and flaxseed, then build flavour with ingredients you can actually see and taste — real coffee, dark chocolate, apple, raisins, stroopwafel and speculoos. Natural flavouring is used sparingly, where it genuinely helps. A flavour compound would be cheaper, simpler and perfectly consistent. Real ingredients aren’t. I think they make a much better breakfast - and so does your body, trust me.
That’s why the first tasting kit is £8.99. At this stage, honest feedback is worth more to us than profit. Join the waitlist, try all six, then tell me exactly what you think. Love four and hate two? Perfect. That’s useful.
What you get and what happens next
No card. No charge. No subscription. Today, your name simply goes on the waitlist.
Taste all six. Tell us what deserves to stay.
The first tasting kits are how we decide what Oatmore becomes. Your feedback will help choose which flavours make the first full range — and which ones go back to the kitchen.